An assessment of the marketing role of museums in culture tourism : a case of the Natoinal Museum and Monuments of Zimbabwe (NMMZ) /
Mandima, Lovemore., author.
An assessment of the marketing role of museums in culture tourism : a case of the Natoinal Museum and Monuments of Zimbabwe (NMMZ) / by Lovemore Mandima. - ed. - Chinhoyi : Chinhoyi University Of Technology, 2012. - 77 pages : color illustrations ; cm.
Dissertation (Msc)--Chinhoyi University of Technology,2012.
Includes bibliographical references (p.57-59) and abstract.
$
Marketing, Culture tourism.
An assessment of the marketing role of museums in culture tourism : a case of the Natoinal Museum and Monuments of Zimbabwe (NMMZ) / by Lovemore Mandima. - ed. - Chinhoyi : Chinhoyi University Of Technology, 2012. - 77 pages : color illustrations ; cm.
Dissertation (Msc)--Chinhoyi University of Technology,2012.
Includes bibliographical references (p.57-59) and abstract.
$
Marketing, Culture tourism.