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An investigation into the causes of sales and market share decline of lions lager brand : a case of Delta Beverages Zimbabwe from 2010 to 2013 /

Zindere, Tawanda., author.

An investigation into the causes of sales and market share decline of lions lager brand : a case of Delta Beverages Zimbabwe from 2010 to 2013 / Tawanda Zindere. - ed. - Chinhoyi : Chinhoyi University of Technology, 2014. - xv, 90 pages : illustrations ; cm.

Dissertation (Msc.)--Chinhoyi University of Technology, 2014.

Includes bibliographies references (p.80-83) and abstract.

ISBN: $

Subjects--Topical Terms:
Market shares.
Sales.
Delta beverages.

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