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Handbook of strategic public relations and intergrated communications.

Handbook of strategic public relations and intergrated communications. - Tat McGraw-Hill ed. - New Dehli : Tata McGraw-Hill, 2004. - xxvi, 574 pages ; cm.

Incudes index.

ISBN: 0070593914

Subjects--Topical Terms:
Public relations--Communication in management.
Public relations--Communication in management.

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