Marketing strategy / (Record no. 19821)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00694cam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1093807 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | chinhoyi university of technology |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260126130231.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 920324s1992 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 92136655 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750601515 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750601511 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | RDA |
| Modifying agency | CHINHOYI UNIVERSITY OF TECHNOLOGY |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | FIF |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fifield, Paul. |
| Relator term | creator |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing strategy / |
| Statement of responsibility, etc | Paul Fifield. |
| Medium | text |
| 264 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxford ; |
| Name of publisher, distributor, etc | Butterworth-Heinemann, |
| Date of publication, distribution, etc | 1992. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 599 pages: |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Suppress in OPAC | 0 |
| Koha item type | Books |
| Classification part | 5415.13 |
| Item part | FIF |
| Call number prefix | HF |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Open Shelf - Main Library | 06/06/2011 | Donation | 028992 | HF5415.13FIF | bk0037386 | 01/26/2026 | C.028992 | 01/26/2026 | Books |