Multinational marketing management / (Record no. 2928)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00897cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000010897 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921134805.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 840928s1984 njum b a00110 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 83024751 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0136050492 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 10208402 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 0412-51360 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1009.5 |
| Item number | .K39 1984 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| 245 10 - TITLE STATEMENT | |
| Title | Multinational marketing management / |
| Statement of responsibility, etc. | Warren J. Keegan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs, N.J. : |
| Name of publisher, distributor, etc. | Prentice-Hall, |
| Date of publication, distribution, etc. | c1984. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 698 p. : |
| Other physical details | ill. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Prentice-Hall series in marketing. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Prentice-Hall international series in management. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographies and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| General subdivision | Management. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 070207 |
| 913 ## - | |
| -- | N |
| 989 ## - | |
| -- | 20230822095114.0 |
| -- | 1430738153 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | 09/21/2023 | HF 1009.5 KEE | BK0007192 | 09/21/2023 | c.005434 | 09/21/2023 | Books |