Marketing 4.0 / (Record no. 8352)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00930cim a22003131a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000032769 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921135349.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cn ||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051021s2019 xxmunn o x n eng d |
| 019 ## - | |
| -- | 1287804707 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119341208 : |
| Terms of availability | $38.54 |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | 2017 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing 4.0 / |
| Statement of responsibility, etc. | Kotler, Philip. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey : |
| Name of publisher, distributor, etc. | John Wiley, |
| Date of publication, distribution, etc. | 2017. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New Jersey : |
| Name of producer, publisher, distributor, manufacturer | John Wiley |
| Date of production, publication, distribution, manufacture, or copyright notice | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 184 pages : |
| Other physical details | ill ; |
| Dimensions | 19 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | spoken word |
| Content type code | spw |
| Source | rdacontent. |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia. |
| 500 ## - GENERAL NOTE | |
| General note | Including index and bibliography. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kartajaya, Hermawan, |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Setiawan, Iwan, |
| Relator term | author. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 230314 |
| 989 ## - | |
| -- | 20230822095114.0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | 09/21/2023 | HF 5415 KOT | BK0091164 | 09/21/2023 | C.046956 | 09/21/2023 | Books |