Normal view MARC view ISBD view

Marketing. / (Record no. 959)

MARC details
000 -LEADER
fixed length control field	00788cam a2200253 4500
001 - CONTROL NUMBER
control field	0000004420
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230921134606.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	070219 xx 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0023344016
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Evans, Joel R.
245 10 - TITLE STATEMENT
Title	Marketing. /
Statement of responsibility, etc.	Joel R. Evans and Barry Berman.
250 ## - EDITION STATEMENT
Edition statement	4th.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York :
Name of publisher, distributor, etc.	Macmillan,
Date of publication, distribution, etc.	1990.
300 ## - PHYSICAL DESCRIPTION
Extent	xxix, 933. :
Other physical details	ill.(some col.)
490 0# - SERIES STATEMENT
Series statement	The Macmillan series in marketing
500 ## - GENERAL NOTE
General note	Includes glossary and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Berman, Barry.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter	070219
989 ## -
--	20230822095114.0
--	1430738153

Holdings
Home library	Current library	Date acquired	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	09/21/2023	HF 5415 EVA	BK0006312	09/21/2023	008702	09/21/2023	Books
Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	09/21/2023	HF 5415 EVA	BK0007519	09/21/2023	008703	09/21/2023	Books
Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	09/21/2023	HF 5415 EVA	BK0019134	09/21/2023		09/21/2023	Books