Consumer behavior : buying, having and being. / by Michael R. Solomon.

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Material type: Text

TextSeries: (The Prentice Hall series in marketing)Publication details: New Delhi : Prentice-Hall, 2002.Edition: 5thDescription: xvii,549p.: illISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.33E85 SOL (Browse shelf(Opens below))	Available		BK0008275

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Previous	HF 5415.32 WRI Consumer behaviour /	HF 5415.33 CHU A study of the determinants of customer satisfaction in the mobile Telecommunications networks in Zimbabwe /	HF 5415.33 DEN An investigation into the relationship between customer satisfaction and brand loyalty : a study of Zimbabwe's cigarette manufacturing industry /	HF 5415.33E85 SOL Consumer behavior : buying, having and being. /	HF 5415.33E85 SOL Consumer behaviour : buying, having, and being /	HF 5415.33 HAW Consumer behavior : building marketing strategy /	HF 5415.33 HAW Consumer behavior : building marketing strategy /	Next

Includes indexGlossary.

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