Basic marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.

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Material type: Text

TextSeries: The Irwin series in marketingPublication details: Boston : McGraw Hill Irwin, c2005.Edition: 15th edDescription: xxii, 793 p : col. ill. ; 27 cm. + Accompanied by a learning aidISBN:

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Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026727	Available	BK0035321
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026728	Available	BK0035522
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026729	Available	BK0035571
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026730	Available	BK0035092
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026731	Available	BK0035343
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026732	Available	BK0035243
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.13 PER (Browse shelf(Opens below))	c.026803	Available	BK0045008

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Includes bibliography and indexes.

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