Effective marketing : creating and keeping customers in an e-commerce world / William G. Zikmund, Michael d'Amico.

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TextPublication details: Australia ; Cincinnati, Ohio : South-Western College Pub., 2002.Edition: 3rd edDescription: xxix, 553 p. : col. ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415 ZIK (Browse shelf(Opens below))	c.032136	Available	BK0043838
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415 ZIK (Browse shelf(Opens below))	c.032137	Available	BK0043839
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415 ZIK (Browse shelf(Opens below))	c.032138	Available	BK0043840

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Previous	HF 5415 XAV Strategic marketing : a guide for developing sustainable competitive adavantage /	HF 5415 ZIK Effective marketing : creating and keeping customers /	HF 5415 ZIK Effective marketing : creating and keeping customers in an e-commerce world /	HF 5415 ZIK Effective marketing : creating and keeping customers in an e-commerce world /	HF 5415 ZIK Effective marketing : creating and keeping customers in an e-commerce world /	HF 5415.1 BEA Marketing principles & perspectives /	HF 5415.1 NAG Marketing successfully : a professional perspective.	Next

Includes bibliographical references and index.

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