Strategic marketing planning / Colin Gilligan and Richard M.S. Wilson.
Material type: TextPublication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2009.Edition: 2nd edDescription: x, 552 p. : ill. ; 25 cmISBN:- 9789380501277 :
- 658.802 22
- HF5415.13 .G49 2009
Browsing Chinhoyi University of Technology Libraries shelves Close shelf browser (Hides shelf browser)
HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GIL Strategic marketing planning / | HF 5415.13 GOD Meatball sundae : how new marketing is tranforming the business world(and how to thrive in it) / |
Previous ed.: 2003.
Includes bibliographical references and index.
There are no comments on this title.