What are business models? How the concept can be useful for managers and society [electronic resource] / Charles Baden-Fuller.
Material type:
FilmPublisher number: 3587 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Strategic managementPublication details: London : Henry Stewart Talks, 2013.Description: 1 online resource (1 streaming video file (43 min.) : color, sound)Subject(s): Online resources: | Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: The business model agenda -- Customer search systems ́ Project vs. scale based customer engagement -- The three core choices for value delivery -- Monetize and complementors Business models define competition -- Innovation of the business model -- Hybridization of business models -- Business models and cognition -- Management agenda.
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Mode of access: World Wide Web.
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