Alliances [electronic resource] / William Mitchell.
Material type: FilmPublisher number: 3494 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Strategic managementPublication details: London : Henry Stewart Talks, 2013.Description: 1 online resource (1 streaming video file (53 min.) : color, sound)Subject(s): Online resources:Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Alliance definition -- Trends and types -- Challenges and truths -- When do alliances make sense -- Points of failure -- Paths to success -- Alliance management keys.
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Mode of access: World Wide Web.
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