India [electronic resource] : retail and consumer / Arvind Singhal.
Material type: FilmPublisher number: 2003 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Retail marketingPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (44 min.) : color, sound)Subject(s): Online resources:Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Emerging markets -- The optimum retail solution? -- Overview of India -- Rapid economic growth -- Growth of organized retail in India -- Key growth drivers -- The Indian consumer -- Changes in the retail landscape -- Key impact areas -- Opportunities in the retail sector -- Challenges.
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Mode of access: World Wide Web.
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