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Fencing in the practice of revenue management [electronic resource] / Michael Zhang.

By: Material type: FilmFilmPublisher number: 2226 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Practical pricing and revenue managementPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (28 min.) : color, sound)Subject(s): Online resources:
Contents:
Contents: Business issues surrounding fences -- Issues related to the segmentation process, segmentation enforcement and the implementation of fencing in revenue management -- Presentation of taxonomy of fences -- Specific discussion of the impact of imperfect fences.
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Animated audio-visual presentation with synchronized narration.

Title from title frames.

Contents: Business issues surrounding fences -- Issues related to the segmentation process, segmentation enforcement and the implementation of fencing in revenue management -- Presentation of taxonomy of fences -- Specific discussion of the impact of imperfect fences.

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Mode of access: World Wide Web.

System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

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