Global distribution capabilities, origin destination control and dynamic pricing [electronic resource] / Karl Isler.
Material type:
FilmPublisher number: 2380 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Practical pricing and revenue managementPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (52 min.) : color, sound)Subject(s): Online resources: | Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Price discrimination -- Traditional distribution -- Origin destination availability -- Traditional distribution of fares -- Internet distribution -- Reaction to traditional carriers -- Integrated pricing and revenue management -- The new control mechanism -- Real time dynamic pricing via global distribution -- Global distribution improvements for dynamic pricing -- Point of sale and point of commencement -- Round trips and one-ways -- Are booking classes a necessary evil?
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Mode of access: World Wide Web.
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