Promotion management / John J. Burnett.

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Material type: Text

TextPublication details: Delhi : A.I.T.B.S. Publishers, 2002.Description: xix, 743 p. : illISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5438.5 BUR (Browse shelf(Opens below))	c. 020238	Available		BK0007156

Previous						No cover image available		Next
Previous	HF 5438.4 STA Management of a sales force /	HF 5438.4 STI Sales management : decisions, strategies, and cases /	HF 5438.4 WEL Sales force management.	HF 5438.5 BUR Promotion management /	HF 5438.5 CUM Sales promotion : how to create and implement campaigns that really work /	HF 5438.5 ZIN An investigation into the causes of sales and market share decline of lions lager brand : a case of Delta Beverages Zimbabwe from 2010 to 2013 /	HF 5439.7 HOL Sales force incentives : how to use them to increase sales. /	Next

Includes bibliographical references.

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