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Air transportation : a management perspective / John G. Wensveen, Head of Aviation Technology, Purdue University www.purdue.edu, President and CEO, Airline Visions, LLC www.airlinevisions.com.

By: Material type: TextTextPublication details: Farnham, Surrey, England Burlington, VT : Ashgate, [2015].Edition: Eighth editionDescription: xxxiv, 616 pages ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781472436788
  • 1472436784
  • 9781472436818
  • 1472436814
Subject(s): DDC classification:
  • 387.7068 23
LOC classification:
  • HE9781 .W45 2015
Contents:
An Introduction to Air Transportation. The airline industry: trends, challenges, strategies ; Aviation: an overview ; Historical perspective ; Air transportation: regulators and associations ; The general aviation industry -- Structure and Economics of the Airlines. The airline industry ; Economic characteristics of the airlines -- Managerial Aspects of Airlines. Airline management and organization ; Forecasting methods ; Airline passenger marketing ; Airline pricing, demand, and output determination ; Air cargo ; Principles of airline scheduling ; Fleet planning: the aircraft selection process ; Airline labor relations ; Airline financing -- The International Scene : International aviation ; Career planning in aviation.
Summary: "Now in its eighth edition, Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management"--Provided by publisher.
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Includes bibliographical references and index.

An Introduction to Air Transportation. The airline industry: trends, challenges, strategies ; Aviation: an overview ; Historical perspective ; Air transportation: regulators and associations ; The general aviation industry -- Structure and Economics of the Airlines. The airline industry ; Economic characteristics of the airlines -- Managerial Aspects of Airlines. Airline management and organization ; Forecasting methods ; Airline passenger marketing ; Airline pricing, demand, and output determination ; Air cargo ; Principles of airline scheduling ; Fleet planning: the aircraft selection process ; Airline labor relations ; Airline financing -- The International Scene : International aviation ; Career planning in aviation.

"Now in its eighth edition, Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management"--Provided by publisher.

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