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An assessment of factors that influence customer loyalty and retention in commercial banks in Zimbabwe the view of coming up with managemnt strategies that enhance customer loyalty and retention / by Solomon Muendesi.

By: Contributor(s): Material type: TextTextChinhoyi Chinhoyi University of Technology 2011Edition: edDescription: 98 pages : illustrations ; cmSubject(s): Dissertation note: Dissertation(Msc)-Chinhoyi University of Technology,2011.
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Dissertation(Msc)-Chinhoyi University of Technology,2011.

Includes bibliographical references (p.77-82) and abstract.

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