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Demand-driven forecasting [electronic resource] : sensing demand signals, shaping and predicting demand / Charles W. Chase.

By: Material type: FilmPublisher number: 2538 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Predicting demandPublication details: London : Henry Stewart Talks, 2010.Description: 1 online resource (1 streaming video file (41 min.) : color, sound)Other title:
  • Demand-driven forecasting : sensing, shaping and predicting demand
Subject(s): Online resources:
Contents:
Contents: Improvements in demand-driven forecasting -- Problems companies face -- What is demand-driven forecasting? -- Role of sales and marketing -- Domain knowledge vs. judgement -- Role of the finance department -- Consensus forecasting sub-process and process -- Business intelligence (BI) portals/dashboards -- Importance of BI tools/application -- Demand-driven forecasting process flow model -- Benefits of demand-driven forecasting -- Demand forecasting enabling technology requirements -- A good demand-driven forecasting process and steps to improve yours -- Conclusions -- References.
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Animated audio-visual presentation with synchronized narration.

Title from publisher's website.

Contents: Improvements in demand-driven forecasting -- Problems companies face -- What is demand-driven forecasting? -- Role of sales and marketing -- Domain knowledge vs. judgement -- Role of the finance department -- Consensus forecasting sub-process and process -- Business intelligence (BI) portals/dashboards -- Importance of BI tools/application -- Demand-driven forecasting process flow model -- Benefits of demand-driven forecasting -- Demand forecasting enabling technology requirements -- A good demand-driven forecasting process and steps to improve yours -- Conclusions -- References.

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Mode of access: World Wide Web.

System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

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