Social media & nonprofits [electronic resource] : 8 principles for success / Beth Kanter.
Material type:
FilmPublisher number: 2247 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Nonprofit and voluntary sector marketingPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (36 min.) : color, sound)Other title: - Social media and nonprofits
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: The conversation -- Don ́ t start with the tools -- Social media supports your internet strategy -- Listening to supporters in their natural environment -- Build relationships with influencers -- Use metrics to discover what works and what doesn ́ t -- Engagement -- Cost and value.
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Mode of access: World Wide Web.
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