Emerging TV technologies and the impact on consumers [electronic resource] / Rhys Mclachlan.

By:

Mclachlan, Rhys [spk]

Material type:

FilmPublisher number: 1959 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. TV advertising in the UKPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (33 min.) : color, sound)Other title:

Emerging television technologies and the impact on consumers

Subject(s):

Television advertising -- Great Britain

Online resources:

Contents:

Contents: The current TV landscape -- Television on demand -- Online video -- Mobile TV -- Commercial opportunities for advertisers.

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

Animated audio-visual presentation with synchronized narration.

Title from title frames.

Contents: The current TV landscape -- Television on demand -- Online video -- Mobile TV -- Commercial opportunities for advertisers.

Access restricted to subscribers.

Mode of access: World Wide Web.

System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

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