Subcultures and socialization [electronic resource] / Lisa Peñaloza.

By:

Peñaloza, Lisa [spk]

Material type: Film

FilmPublisher number: 3503 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Why we buyPublication details: London : Henry Stewart Talks, 2013.Description: 1 online resource (1 streaming video file (39 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: Definition of culture -- Evolution of subcultures -- Examples -- Socialization -- Subcultural identity -- Subcultural community -- Consumer and market subcultures -- Teenagers -- Latinos in the U.S.: social dynamics -- Identity terminology -- Key statistics -- Market trajectory -- Community challenges -- Conclusion -- Social fragmentation and market specialization -- Apple -- References.

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries		Available

Animated audio-visual presentation with synchronized narration.

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Mode of access: World Wide Web.

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