Chinhoyi University Of Technology OPAC

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1.
Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim. by
  • West, Douglas C
  • Ford, John B. (John Battice), 1949-
  • Ibrahim, Essam
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Oxford University Press, 2010
Availability: Items available for loan: Chinhoyi University of Technology Libraries (3)Location, call number: HF 5415.135 WES, ...

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2.
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Mass communications [electronic resource] / Douglas C. West. by
  • West, Douglas C [spk]
Series: Henry Stewart talks. Marketing & management collection. Principles of marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 3054 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2012
Online access:
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

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