Competing on capabilities in a global world [electronic resource] : the RAT/CAT framework / Donald R. Lessard.

By:

Lessard, Donald R [spk]

Material type:

FilmPublisher number: 3679 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Global strategyPublication details: London : Henry Stewart Talks, 2014.Description: 1 online resource (1 streaming video file (31 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: Competing on capabilities -- Keys to global success -- Sources of competitive advantage ́ Capabilities -- Dynamic capabilities -- Does increasing difficulty increase competitive advantage? -- Leveraging capabilities: the RAT/CAT process -- Stepping out -- Growing up -- Stepping up -- Which framework would have avoided? -- How RATs and CATs multiply -- Relevance of the RAT/CAT model -- RAT/CAT model in established firms -- Reflection.

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

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