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Shopper, buyer, and consumer behavior casebook : theory, marketing applications, and public policy implications / by Dana-Nicoleta Lascu, Jay D. Lindquist and M. Joseph Sirgy. by
- Lascu, Dana-Nicoleta
- Lindquist, Jay D
- Sirgy, M. Joseph
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Biztantra, 2003
Availability: Items available for loan: Chinhoyi University of Technology Libraries (6)Location, call number: HF 5415.32 LAS, ...
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Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
- Blackwell, Roger D
- Miniard, Paul W
- Engel, James F
Edition: 10th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2006
Availability: Items available for loan: Chinhoyi University of Technology Libraries (3)Location, call number: HF 5415.32 BLA, ...
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Consumer tribes / edited by Bernard Cova, Robert Kozinets, Avi Shankar. by
- Cova, Bernard
- Kozinets, Robert
- Shankar, Avi
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2007
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1)Location, call number: HF 5415.32 CON.
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Consumer behaviour : buying, having, and being / Michael R. Solomon, Judith Lynne Zaichkowsky, Rosemary Polegato. by
- Solomon, Michael R
- Polegato, Rosemary
- Zaichkowsky, Judith Lynne, 1951-
Edition: 5th Canadian ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Toronto : Pearson Canada, c2011
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1)Location, call number: HF 5415.33E85 SOL.
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Consuming experience / edited by Antonella Carù and Bernard Cova. by
- Carù, Antonella
- Cova, Bernard
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : Routledge, 2007
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1)Location, call number: HF 5415.32 CON.
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Consumer behavior : a strategic approach / Henry Assael. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Houghton Mifflin, c2004
Availability: Items available for loan: Chinhoyi University of Technology Libraries (3)Location, call number: HF 5415.3 ASS, ...
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Consumer behaviour [electronic resource] / Gillian Hogg. by Series: Henry Stewart talks. Marketing & management collection. Principles of marketing
Material type: Film; Format:
electronic
available online
; Type of visual material:
videorecording
Publication details: London : Henry Stewart Talks, 2012
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).
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