Chinhoyi University Of Technology OPAC

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1.
Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman. by
  • Reedy, Joel
  • Schullo, Shauna
  • Zimmerman, Kenneth
Series: Dryden Press series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c2000
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1)Location, call number: HF 5415.1265 REE.

2.
Electronic marketing : theory and practice for twenty-first century. / by John O'Connor, Eamonn Galvin and Martin Evans. by
  • O'Connor, John
  • Galvin, Eamonn
  • Evans, Martin
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England : Pearson Education, 2004
Availability: Items available for loan: Chinhoyi University of Technology Libraries (2)Location, call number: HF 5415.1265 O'CO, ...

3.
Mobile advertising for the masses [electronic resource] / Peggy Anne Salz. by
  • Salz, Peggy [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2353 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

4.
Technology convergence [electronic resource] : the evolving mobile phone / Ramin Vatanparast. by
  • Vatanparast, Ramin [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2132 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

5.
Proximity marketing [electronic resource] : background and best practices / Saul Kato. by
  • Kato, Saul [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2232 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

6.
Mobile marketing best practices [electronic resource] / Laura Marriot. by
  • Marriot, Laura [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 1917 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

7.
Mobile research in marketing [electronic resource] / Hairong Li. by
  • Li, Hairong [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 1950 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

8.
Mobile advertising [electronic resource] : engaging willing consumers : international cases & trends / Harald Neidhardt. by
  • Neidhardt, Harald [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 1955 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Other title:
  • Mobile advertising : engaging willing consumers : international cases and trends
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

9.
Building brands through mobile-enhanced communities [electronic resource] / Alex Wang. by
  • Wang, Alex [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 1972 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

10.
The mobile future [electronic resource] : how new technologies will drive success in mobile marketing / Doug Busk. by
  • Busk, Doug [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 1976 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

11.
Building permission-based relationships [electronic resource] : new methods for gaining opt-in / Michael Hanley ; co-speakers : Gerry Christensen, Diane Strahan, Chris Torbit, James Darcey, G.D. Ramkumar. by
  • Hanley, Michael [spk]
  • Christensen, Gerald [spk]
  • Darcey, James [spk]
  • Ramkumar, G. D [spk]
  • Strahan, Diane [spk]
  • Torbit, Chris [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2082 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

12.
Convergence of media & mobile [electronic resource] : the power of mobile marketing and the maturing mobile channel / Michael Becker. by
  • Becker, Michael [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2103 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Other title:
  • Convergence of media and mobile
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

13.
Making search work for the mobile ecosystem [electronic resource] : implications for marketers, advertisers, and brand managers / Phyllis Reuther. by
  • Reuther, Phyllis [spk]
Series: Henry Stewart talks. Marketing & management collection. Mobile marketing
Material type: Film Film; Format: electronic available online remote; Type of visual material: videorecording
Publisher number:
  • 2300 Henry Stewart Talks
Publication details: London : Henry Stewart Talks, 2009
Availability: Items available for loan: Chinhoyi University of Technology Libraries (1).

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