Educational sponsorship [electronic resource] : an overview - what?, why?, how? / Joshua Hardie.

By:

Hardie, Joshua [spk]

Material type:

FilmPublisher number: 1920 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. SponsorshipPublication details: London : Henry Stewart Talks, 2009.Description: 1 online resource (1 streaming video file (31 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: What is educational sponsorship? -- Corporate social responsibility and cause related marketing -- Why invest in education? -- Return on reputation -- Employee pride and advocacy -- Local media -- Young people as advocates -- Business involvement in schools -- Who benefits?

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

Animated audio-visual presentation with synchronized narration.

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Mode of access: World Wide Web.

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