Ending the war between sales and marketing [electronic resource] / Andrew Turnbull.

By:

Turnbull, Andrew [spk]

Material type:

FilmPublisher number: 2551 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Changing role of sales and salespeoplePublication details: London : Henry Stewart Talks, 2010.Description: 1 online resource (1 streaming video file (28 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: Sales and marketing defined -- Mutual understanding and teamwork -- Strategic focus -- Target audiences and communication channels -- Relationships and cooperation -- Shared experiences and added value -- Enhanced performances -- Barriers to success -- Role exploration -- Economic, cultural and personal friction -- Relationship types -- Developing links -- The buying funnel.

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

Animated audio-visual presentation with synchronized narration.

Title from title frames.

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Mode of access: World Wide Web.

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