Marketing models /
Lilien, Gary L.
Marketing models / Gary L. Lilien, Philip Kotler and K. Sridhar Moorthy. - New Delhi : Prenice-Hall of India, 1999. - xv, 803 p.
Includes index.
8120314751
Marketing.
Marketing.
Marketing models / Gary L. Lilien, Philip Kotler and K. Sridhar Moorthy. - New Delhi : Prenice-Hall of India, 1999. - xv, 803 p.
Includes index.
8120314751
Marketing.
Marketing.