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Marketing models / (Record no. 2260)

MARC details
000 -LEADER
fixed length control field	00667cam a2200229 4500
001 - CONTROL NUMBER
control field	0000008394
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230921134726.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	150417s1999 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8120314751
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Lilien, Gary L.
245 10 - TITLE STATEMENT
Title	Marketing models /
Statement of responsibility, etc.	Gary L. Lilien, Philip Kotler and K. Sridhar Moorthy.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	Prenice-Hall of India,
Date of publication, distribution, etc.	1999.
300 ## - PHYSICAL DESCRIPTION
Extent	xv, 803 p.
500 ## - GENERAL NOTE
General note	Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
Source of heading or term	sears
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Moorty, K. Sridhar.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter	061020
989 ## -
--	20230822095114.0

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	09/21/2023		HF 5415.13 LIL	BK0009912	09/21/2023	09/21/2023	Books