Chinhoyi University Of Technology OPAC

What entrepreneurs need to know before they start acquiring and interpreting information about markets, competitors, and government /

Alvarez, Sharon A.

What entrepreneurs need to know before they start acquiring and interpreting information about markets, competitors, and government / [electronic resource] : Sharon A. Alvarez. - London : Henry Stewart Talks, 2011. - 1 online resource (1 streaming video file (30 min.) : color, sound). - Entrepreneurship : how to create successful new businesses . - Henry Stewart talks. Marketing & management collection. Entrepreneurship .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Relationship between opportunities, markets, competitors and government -- Filling or Forming a market niche -- Skybus Airline case: Customers; Industry analysis; Government policy or regulations -- The Ice Hotel case: Customers; Industry analysis; Government policy or regulations -- What entrepreneurs need to know when forming a market niche.

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Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.

2911 Henry Stewart Talks


Business planning.
Entrepreneurship--Case studies.
Entrepreneurship.
New business enterprises.
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