Create connections with your audience
Bachem, Jens,
Create connections with your audience [electronic resource] / Jens Bachem. - London : Henry Stewart Talks, 2010. - 1 online resource (1 streaming video file (17 min.) : color, sound). - Communicating to the young consumer : relating to children and young people in an effective and responsible way . - Henry Stewart talks. Marketing & management collection. Communicating to the young consumer .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Connected kids and their parents -- Today's kids still want to talk and belong -- They still spend time watching TV -- Remember your childhood -- Think local toy shop -- Make sure they care -- How commercial do you go? -- Connect with the audience -- Target ages and stages -- Focus on integrated great ideas -- Build and nurture connections.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2647 Henry Stewart Talks
Child consumers.
Marketing.
Young consumers.
Create connections with your audience [electronic resource] / Jens Bachem. - London : Henry Stewart Talks, 2010. - 1 online resource (1 streaming video file (17 min.) : color, sound). - Communicating to the young consumer : relating to children and young people in an effective and responsible way . - Henry Stewart talks. Marketing & management collection. Communicating to the young consumer .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Connected kids and their parents -- Today's kids still want to talk and belong -- They still spend time watching TV -- Remember your childhood -- Think local toy shop -- Make sure they care -- How commercial do you go? -- Connect with the audience -- Target ages and stages -- Focus on integrated great ideas -- Build and nurture connections.
Access restricted to subscribers.
Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
2647 Henry Stewart Talks
Child consumers.
Marketing.
Young consumers.