Normal view MARC view ISBD view

Marketing research and consumer behaviour / (Record no. 2286)

MARC details
000 -LEADER
fixed length control field	00656cam a2200217 4500
001 - CONTROL NUMBER
control field	0000008494
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230921134727.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	000000s2003 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8125914765
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.3
Item number	SUM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Sumathi, S.
245 10 - TITLE STATEMENT
Title	Marketing research and consumer behaviour /
Statement of responsibility, etc.	by S. Sumathi and P. Saravanavel.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	Vikas,
Date of publication, distribution, etc.	2003.
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 761p :
Other physical details	ill ;
Dimensions	cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Consumer behaviour.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing research (Marketing)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Saravanavel, P.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter	061020
989 ## -
--	20230822095114.0

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
				Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	09/21/2023		HF 5415.3 SUM	BK0008212	09/21/2023	c.020195	09/21/2023	Books