MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01193cam a22003734a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
0000021178 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230921134944.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m b |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
co ugu---uuuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111122e200600 maumb b a001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2003064164 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780077108304 : |
| Terms of availability |
$40 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071111026 (international : alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)53285162 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
CIN |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
c=Program for Cooperative Cataloging |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF1416 |
| Item number |
.C375 2005 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8/4 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ghauri, Pervez. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
International marketing / |
| Statement of responsibility, etc. |
by Pervez Ghauri and Philip Cateora. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
McGraw-Hill/Irwin, |
| Date of publication, distribution, etc. |
c2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiv, 664 p. : |
| Other physical details |
col. ill., col. maps ; |
| Dimensions |
29 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
McGraw-Hill/Irwin series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Export marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
International business enterprises. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Multinational corporations. |
| Source of heading or term |
sears |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cateora, Philip. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) |
|---|
| Put command parameter |
111122 |
| 913 ## - |
|---|
| -- |
N |
| 989 ## - |
|---|
| -- |
20230822095114.0 |