Consumer behavior : (Record no. 748)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01047cam a2200313 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000003482 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921134553.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150417s1997 mau 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256218951 |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.33 |
| Item number | HAW |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hawkins, Del I. |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer behavior : |
| Remainder of title | building marketing strategy / |
| Statement of responsibility, etc. | by Del I. Hawkins, Roger J. Best and Kenneth A. Coney. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | McGraw Hill, |
| Date of publication, distribution, etc. | 1997. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 760p. : |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior - |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Market surveys |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior |
| Geographic subdivision | United States |
| Form subdivision | Case studies. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Market surveys |
| Geographic subdivision | United States. |
| Source of heading or term | sears |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers |
| Geographic subdivision | United States |
| Form subdivision | Case studies. |
| Source of heading or term | sears |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Best, Roger J. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Coney, Kenneth A. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 061017 |
| 989 ## - | |
| -- | 20230822095114.0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | 09/21/2023 | HF 5415.33 HAW | BK0001092 | 09/21/2023 | 09/21/2023 | Books | |||||
| Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | 09/21/2023 | HF 5415.33 HAW | BK0015804 | 09/21/2023 | 09/21/2023 | Books |