Marketing revolution! : (Record no. 8826)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01218cam a22003494a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000018220 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921135420.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050801s2005 enkm b a001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2005022212 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749443855 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)61200704 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | BWKUK |
| -- | CIN |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | c=Program for Cooperative Cataloging |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .M3584 2005 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 22 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing revolution! : |
| Remainder of title | the radical new approach to transforming the business, the brand & the bottom line / |
| Statement of responsibility, etc. | Paul R. Gamble ... [et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2005. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London : |
| Name of producer, publisher, distributor, manufacturer | Kogan Page, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 308 pages : |
| Other physical details | illustrations ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | "IBM ; Cim.". |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliography references (p. 300-303) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Product management. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| Source of heading or term | sears. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gamble, Paul R. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | International Business Machines Corporation. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Chartered Institute of Marketing. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 090929 |
| 913 ## - | |
| -- | N |
| 989 ## - | |
| -- | 20230822095114.0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | 09/21/2023 | HF 5415.13 MAR | BK0032438 | 09/21/2023 | c.024178 | 09/21/2023 | Books |