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Strategic management in the media : from theory to practice / Lucy Küng.

By: Material type: TextTextLondon ; SAGE, 2008Description: 248 pages : illustrations ; 25 cmISBN:
  • 9781412903134 (pbk.) :
Subject(s): DDC classification:
  • 302.23068 22
LOC classification:
  • P96.M34 K86 2008
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode
Books Books Chinhoyi University of Technology Libraries Chinhoyi University of Technology Libraries P 96.M34 KUN (Browse shelf(Opens below)) C.047452 Available BK0091928

Includes bibliographical references (p. [224]-239) and index.

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