Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.
Material type: TextPublication details: Boston : Houghton Mifflin, c2001.Edition: 5th edDescription: xxi, 762 p. : col. ill. ; 24 cmISBN:- 0618071881
- 658.8/48 21
- HF1416 .J43 2001
Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 1009.5 JEA (Browse shelf(Opens below)) | Available | BK0004118 | |
Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 1009.5 JEA (Browse shelf(Opens below)) | Available | BK0007674 |
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HF 1009.5 BRA Elements of export practice. | HF 1009.5 BRA Elements of export practice. | HF 1009.5 GHA International marketing / | HF 1009.5 JEA Global marketing strategies / | HF 1009.5 JEA Global marketing strategies / | HF 1009.5 KEE Multinational marketing management / | HF 1009.5 MAA Assessment of Zent's current marketing strategies in the regional expansion programme / |
Includes bibliographical references and indexes.
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