Facebook marketing : leveraging facebook's features for your marketing campaigns / Brian Carter, Justin Levy.

By:

Carter, Brian, 1973-

Contributor(s):

Levy, Justin R. (Justin Robert)

Material type: Text

TextPublication details: Indianapolis : Que Publishing, c2012.Edition: 3rd edDescription: x, 222 p. : ill. (some col.) ; 23 cmISBN:

9780789741134 (pbk.) :

Subject(s):

DDC classification:

658.872 22

LOC classification:

HF5415.1265 .C366 2012

Contents:

From dorm room to board room : the growth of social networks -- Getting started. Getting around Facebook : the basics ; Addressing privacy concerns ; Establishing a corporate presence 00 Intermediate marketing skills. Facebook advertising : how and why you should be using it ; Facebook page analytics : tracing your success ; Using Facebook to develop communities -- Getting the most out of advanced Facebook features. The power of local : Facebook places and deals ; Socialize your website with Facebook Connect and social plugins ; Facebook credits : social currency and your business -- Role models and predictions. Best in class Facebook pages ; What's next for Facebook.

Summary: "The easy, step-by-step guide to Facebook marketing--100% updated for Facebook's newest features & best practices"--P. [4] of cover.

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.1265 CAR (Browse shelf(Opens below))	c.035030	Available	BK00445049
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.1265 CAR (Browse shelf(Opens below))	c.034971	Available	BK00455368
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.1265 CAR (Browse shelf(Opens below))	c.034972	Available	BK00455365
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.1265 CAR (Browse shelf(Opens below))	c.035028	Available	BK00445052
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	HF 5415.1265 CAR (Browse shelf(Opens below))	c.035029	Available	BK00445046

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Previous	HF 5415.1265 ARI Multichannel marketing : metrics and methods for on and offline success /	HF 5415.1265 ARI Multichannel marketing : metrics and methods for on and offline success /	HF 5415.1265 CAR Facebook marketing : leveraging facebook's features for your marketing campaigns /	HF 5415.1265 CAR Facebook marketing : leveraging facebook's features for your marketing campaigns /	HF 5415.1265 CAR Facebook marketing : leveraging facebook's features for your marketing campaigns /	HF 5415.1265 CAR Facebook marketing : leveraging facebook's features for your marketing campaigns /	HF 5415.1265 CAR Facebook marketing : leveraging facebook's features for your marketing campaigns /	Next

Includes index.

"The easy, step-by-step guide to Facebook marketing--100% updated for Facebook's newest features & best practices"--P. [4] of cover.

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