Introduction to marketing / Carl Mcdaniel, Charles W. Lamb and Joseph F. Hair.
Material type:
TextPublication details: Southbank : Thomson/South-Western, 2006.Edition: 8th edDescription: xxv,736 p. : ill ; cmISBN: - 9780324323801
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
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Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 5415 MCD (Browse shelf(Opens below)) | c.036296 | Available | BK00458402 |
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| HF 5415 MAS Mastering marketing : the complete MBA companion in marketing. | HF 5415 MAS Mastering marketing : the complete MBA companion in marketing. | HF 5415 MCD Key customers : how to manage them profitably. | HF 5415 MCD Introduction to marketing / | HF 5415 MCD Introduction to marketing / | HF 5415 MIC Business marketing management : B2B / | HF 5415 MOR The Marketing principle / |
Includes index.
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