New products management / Merle Crawford, Anthony Di Benedetto.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2008.Edition: 9th edDescription: xviii, 540 p. : ill. ; 24 cmISBN: - 9780071263368
- HF5415.153 .C72 2008
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 5415.153 CRA (Browse shelf(Opens below)) | c.037554 | Available | BK00460909 |
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| HF 5415.153 ANN New product development : from initial idea to product management. | HF 5415.153 CRA New products management. | HF 5415.153 CRA New products management. | HF 5415.153 CRA New products management / | HF5415.153FEA Feasibility Study for Exporting to Japan JETRO Improt opportunity Data Division | HF 5415.153 KIM Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / | HF 5415.153 KIM Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / |
Includes bibliographical references and index.
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