Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman.
Material type:
TextSeries: Dryden Press series in marketingPublication details: Fort Worth : Dryden Press, c2000.Description: xxiv, 466 p. : ill. ; 28 cmISBN: - 0030211077
- HF5415.1265 .R44
| Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 5415.1265 REE (Browse shelf(Opens below)) | Available | BK0004123 |
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| HF 5415.1265 MIL The ultimate web marketing guide / | HF 5415.1265 MIL The ultimate web marketing guide / | HF 5415.1265 MIS Customer service in retailing / | HF 5415.1265 REE Electronic marketing : integrating electronic resources into the marketing process / | HF 5415.1265 RIC Internet marketing : readings and online resources / | HF 5415.1265 RYA Understanding digital marketing : marketing strategies for engaging the digital generation / | HF 5415.1265 SMI EMarketing excellence : the heart of ebusiness / |
Includes bibliographical references and index.
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