Conducting research with children [electronic resource] / Wynne Tyree.
Material type:
FilmPublisher number: 2381 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Communicating to the young consumerPublication details: London : Henry Stewart Talks, 2010.Description: 1 online resource (1 streaming video file (44 min.) : color, sound)Subject(s): Online resources: | Item type | Current library | Home library | Call number | Status | Date due | Barcode |
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Books
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Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | Available |
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Importance of conducting research with children and the professional and ethical sensitivities that must accompany it -- Segmentation of 'children' into pre-schoolers, kids, tweens and teens and how best to conduct research with each segment -- Recommended methods and techniques for each segment, including guidance on successful recruiting -- Qualitative and quantitative research methods.
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Mode of access: World Wide Web.
System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v2.1+, iPhone 4+ (iOS v5.x+), iPad 2+ (iOS v5.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+.
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