B2B marketing : a radically different approach for business-to-business marketers / by Steve Minett.
Material type: TextPublication details: London : Financial Times/Prentice Hall, 2002.Description: xix, 226 p. : illISBN:- 9780273654254 :
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
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Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HF 5415.1263 MIN (Browse shelf(Opens below)) | c.040290 | Available | BK0047239 |
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HF 5415.1263 BLO Business-to-business market resarch / | HF 5415.1263 BRE Business-to-business marketing / | HF 5415.1263 HUT Business marketing management : a strategic view of industrial and organizational markets / | HF 5415.1263 MIN B2B marketing : a radically different approach for business-to-business marketers / | HF 5415.1265 O'CO Electronic marketing : theory and practice for twenty-first century. / | HF 5415.1265 O'CO Electronic marketing : theory and practice for twenty-first century. / | HF 5415.1265 ARI Multichannel marketing : metrics and methods for on and offline success / |
Includes index.
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