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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, 2012.Edition: 2nd edDescription: xxv,559 p. : ill. ; 27 cmISBN:
  • 0073380938
  • 9780077131715 :
Subject(s): LOC classification:
  • HD9980.5 .Z45 2012
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Item type Current library Home library Call number Copy number Status Date due Barcode
Books Books Chinhoyi University of Technology Libraries Chinhoyi University of Technology Libraries HD 9980.5 ZEI (Browse shelf(Opens below)) c.040712 Available BK0049206
Books Books Chinhoyi University of Technology Libraries Chinhoyi University of Technology Libraries HD 9980.5 ZEI (Browse shelf(Opens below)) c.040713 Available BK0049203
Books Books Chinhoyi University of Technology Libraries Chinhoyi University of Technology Libraries HD 9980.5 ZEI (Browse shelf(Opens below)) c.040714 Available BK0049204

Includes index.

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