Fashion promotion : building a brand through marketing and communication / Gwyneth Moore.
Material type: TextSeries: Basics fashion managementPublication details: Lausanne, Switzerland : AVA Academia, c 2012.Description: 176 p. : ill. (chiefly col.) ; 23 cmISBN:- 9782940411870 (pbk.) :
- 2940411875 (pbk.)
- 687.0688 23
- HD9940.A2 M66 2012
Contents:
Industry and context -- Marketing -- Media and PR -- Creating the vision -- Digital fashion -- Collaboration and connection.
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HD 9940.A2 MOO (Browse shelf(Opens below)) | c.038093 | Available | BK00460507 | |
Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HD 9940.A2 MOO (Browse shelf(Opens below)) | c.045211 | Available | BK0053406 | |
Books | Chinhoyi University of Technology Libraries | Chinhoyi University of Technology Libraries | HD 9940.A2 MOO (Browse shelf(Opens below)) | c.046300 | Available | BK0052036 |
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HD 9940.A2 KOU Fashion retailing : from managing to merchandising / | HD 9940.A2 KOU Fashion retailing : from managing to merchandising / | HD 9940.A2 MEA How to set up & run a fashion label / | HD 9940.A2 MOO Fashion promotion : building a brand through marketing and communication / | HD 9940.A2 MOO Fashion promotion : building a brand through marketing and communication / | HD 9940.A2 MOO Fashion promotion : building a brand through marketing and communication / | HD 9940. A2 POS Marketing fashion / |
Includes bibliographical references and index.
Industry and context -- Marketing -- Media and PR -- Creating the vision -- Digital fashion -- Collaboration and connection.
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