Protecting the bottom-line in a downturn [electronic resource] : how the financial services industry should navigate through the crisis / Dirk Schmidt-Gallas.

By:

Schmidt-Gallas, Dirk [spk]

Material type:

FilmPublisher number: 2385 | Henry Stewart TalksSeries: Henry Stewart talks. Marketing & management collection. Financial services marketingPublication details: London : Henry Stewart Talks, 2008.Description: 1 online resource (1 streaming video file (44 min.) : color, sound)Subject(s):

Online resources:

Contents:

Contents: Dynamics in a distressed financial market -- Investment income: a fickle friend -- The disastrous impact of the volume hunt -- Pricing in the most important profit driver of all -- Introduction to power pricing -- Value is created within the strategic triangle -- What drives customer value? -- Deriving the aggregated price-response function -- Price experiments -- What fees should be charged? -- Preparing for the recovery.

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Holdings
Item type	Current library	Home library	Status
Books	Chinhoyi University of Technology Libraries	Chinhoyi University of Technology Libraries	Available

Animated audio-visual presentation with synchronized narration.

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