MARC details
000 -LEADER |
fixed length control field |
00843cam a2200217 i 4500 |
001 - CONTROL NUMBER |
control field |
0000029056 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230921135419.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140409s2013 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013443144 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780230392700 (paperback) : |
Terms of availability |
US$40.00 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.P65937 2013 |
245 00 - TITLE STATEMENT |
Title |
Principles of marketing : |
Remainder of title |
A value-based approch / |
Statement of responsibility, etc. |
Edited by Ayantunji Gbadamosi, Ian K. Bathgate and Sonny Nwankwo. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Basingstoke, Hampshire, UK : |
Name of publisher, distributor, etc. |
Palgrave Macmillan, |
Date of publication, distribution, etc. |
2013. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Basingstoke, Hampshire, UK : |
Name of producer, publisher, distributor, manufacturer |
Palgrave Macmillan, |
Date of production, publication, distribution, manufacture, or copyright notice |
2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 400 pages : |
Other physical details |
illustrations ; |
Dimensions |
25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gbadamosi, Ayantunji. |
989 ## - |
-- |
20230822095114.0 |