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Principles of marketing : A value-based approch / Edited by Ayantunji Gbadamosi, Ian K. Bathgate and Sonny Nwankwo.

Contributor(s): Material type: TextTextPublisher: Basingstoke, Hampshire, UK : Palgrave Macmillan, 2013Description: xxvii, 400 pages : illustrations ; 25 cmISBN:
  • 9780230392700 (paperback) :
Subject(s): LOC classification:
  • HF5415 .P65937 2013
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode
Books Books Chinhoyi University of Technology Libraries Chinhoyi University of Technology Libraries HF 5415 PRI (Browse shelf(Opens below)) c.039149 Available BK0047392

Includes bibliographical references and index.

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